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How Much Should You Pay for Real Estate Marketing?
Creating leads? Closing deals? Finding new clients? Those all may seem like a daunting task but with a marketing budget, it all becomes much easier! Direct mail, online advertising, and networking give agents the chance to find clients over wide spread platform ! Having a strategic and effective marketing strategy can can place you in
How do I Generate Real Estate Leads?
Squeeze page. (No, that’s not a page with a virtual hug.) What is a squeeze page? It’s just a simple term for a landing page. Well, what is a landing page? A landing page is the perfect opportunity for you to “squeeze” an email out of the page visitor. The term “squeeze page” is a
Do I need a Custom Website as a Real Estate Agent?
From total newcomers to seasoned professionals, the question of whether or not you really need your own website as a real estate agent comes up quite a bit. You may be thinking, “My brokerage already provides me a website, isn’t that enough?” Yes, that’s a great start but most broker website are pretty limited to
5 Ways Social Media Can Grow Your Real Estate Business For 2019
5 Ways Social Media Can Grow Your Business For 2019 Did you know that 82% of small business owners are using social media? If you’re not apart of that 82%, don’t worry! It’s not too late to get started! Have you considered getting active on social media but not sure how to? Or why you
3 Key Moves You Need To Make For 2019 As A Real Estate Agent!
3 Key Moves You Need To Make For 2019! When 2019 starts, hit the ground running! Take this “slower” time of the year to think about your marketing strategy. Think about investing in yourself for the new year! Google Yourself. Don’t assume that just because your broker has a website, or that you have a
Are Paid Ads Really Worth It for a Real Estate Agent?
When it comes to marketing, there are two points that come to mind.. You have to do it. It’s not free and can be very VERY expensive. Money may not be an issue for you but for the other 35 million small businesses across the country, budget is commonly used term. You already have your
Is Direct Mail Marketing Effective for Realtors?
Yes, yes & yes! Direct mail marketing still stands as an effective way to reach your customer. Creating Your List Your mailing list needs to be targeted. Selecting one to two farming zip codes will help you to generate a better response. According to DMA.org, direct mail volumes have been decreasing 1.9% year after year but
How do I know which social media platforms to be on as a Real Estate Agent?
How do I know which social media platforms to be on for a small business? The platforms that work for large businesses will work for small businesses. Here are the top 6 platforms currently: Facebook Instagram LinkedIn Twitter Social media has been proven to be one of the best tools on the market for digital
Three Reasons Why You Need To Automate Your Marketing as a Real Estate Agent
Why You Should Automate Your Marketing For 2019 Technology. We hear this term almost daily. It can be a love hate relationship and as confusing, indecisive, and evolving it may be, it doesn’t have to be a bad thing! Technology can be your best friend at the end of the day. This continually evolving online
Need To Know Social Media Marketing Strategies For Real Estate Agents
Remember the days when you would look through the newspaper to find a home? Well, the world has upgraded from paper to the internet and this is where real estate marketing is heading. Home-buyers are online looking for that perfect purchase. So what does this mean for agents? It means that being present on social media
Why Client Testimonials Are So Important as a Real Estate Agent
A strategic marketer would know that the most impactful sales message doesn’t come from a sales rep or a CEO, it comes from a happy customer. The way a prospect sees it, is that you have an incentive to sell your product. This can lead them to feel like you are not the most credible
Brand consistency & why it’s important as a Real Estate Agent!
Why is brand consistency so important? 1. Next Level Marketing Have you ever seen a commercial and know exactly what it’s for, without even seeing the brand name? That’s marketing on a higher level! Brand consistency brings you and your business to the next level when it comes to online marketing. You don’t have to
Find your customers with target marketing as a Real Estate Agent
Target Marketing? Target marketing, you’ve heard this term used so many times but what really is it? Target marketing is when you break your market into different segments and focus your marketing efforts on those specific demographics, to pinpoint your potential customer base. How ever many segments you want to focus on is up to
Basics of Real Estate Agent Branding and Positioning
What is a brand and what will it do for my business?
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